July 2022

Why is Personal Branding the Most Effective Marketing Strategy?

In marketing, we are looking for nothing but profit and value. This value is both money and spiritual. Anything that helps a business become more popular get more trust and attention from the customers is a significant element for marketing. Between these elements, everybody knows the importance of business branding. But how about the relevance …

Why is Personal Branding the Most Effective Marketing Strategy? Read More »

Best Ways to Humanise Your Business Branding and Win Big

People are social creatures by nature. We yearn for connection and engagement, particularly with other people. A customer would like to interact with a human over a cold, corporate entity ten times out of ten. This puts business branding at a considerable disadvantage, but it does not automatically exclude them from the game.  The world’s …

Best Ways to Humanise Your Business Branding and Win Big Read More »

Practical Tips for Building a Personal Brand and Boost Your Career

Personal branding has been a trendy concept in recent years. Everyone seems to be talking about developing your own brand everywhere you look. It is no surprise that many have lost sight of what the term genuinely implies due to its overuse. Is personal branding, for example, about a celebrity? No, it is not. Personal …

Practical Tips for Building a Personal Brand and Boost Your Career Read More »

Why Is Brand Awareness Important for Your Business Growth?

Having a recognisable brand directly impacts an organisation’s sales and growth. While brand recognition refers to your target audience comprehending the meaning of your company’s logo, motto, and name, brand awareness comes first by informing them of your existence.  It is, in fact, the backbone of a branding campaign, around which the entire narrative is …

Why Is Brand Awareness Important for Your Business Growth? Read More »

Reasons Branding is Even More Important than Ever in Marketing

Marketing and branding are two concepts that can be used interchangeably. But these two concepts are different from each other in terms of their scope. Thus, one can say that branding and marketing are part and parcel of business’s success because they work in connection. Branding is a broad term that not only encompasses the …

Reasons Branding is Even More Important than Ever in Marketing Read More »

How Can Digital Marketing Increase Brand Awareness?

The importance of focusing on digital marketing when designing a brand awareness campaign cannot be overstated. Seventy-seven percent of individuals say they go online every day, and more than a quarter say they go online “nearly constantly.” However, the realm of digital marketing is vast. For firms that lack the ubiquity of Amazon and Google, …

How Can Digital Marketing Increase Brand Awareness? Read More »

Cookie Policy